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How to Write an Ebook   by Helene Malmsio



The hardest part of writing is the first sentence.

When you look at the whole project, it seems like an


impossible task. That`s why you have to break it down


into manageable tasks. Think of climbing a mountain.

You are standing at the foot of it and looking up at


its summit vanishing into the clouds. How can you


possibly scale such an immense and dangerous mountain?

There is only one way to climb a mountain - step by


step.

Now think of writing your ebook in the same light. You


must create it step by step, and one day, you will


take that last step and find yourself standing on the


summit with your head in the clouds.

The first thing you have to do, as if you actually


were a mountain climber, is to get organized. Instead


of climbing gear, however, you must organize your


thoughts.

There are some steps you should take before


you begin. Once you`ve gone through the following


list, you will be ready to actually begin writing your


ebook.

Beginning Steps to Writing an ebook

First, figure out your ebook`s working title. Jot down


a few different titles, and eventually, you`ll find


that one that will grow on you. Titles help you to


focus your writing on your topic; they guide you in


anticipating and answering your reader`s queries. Many


non-fiction books also have subtitles. Aim for clarity


in your titles, but cleverness always helps to sell


books - as long as it`s not too cute. For example,

Remedies for Insomnia: twenty different ways to count


sheep. Or: Get off that couch: fifteen exercise plans


to whip you into shape.

Next, write out a thesis statement. Your thesis is a


sentence or two stating exactly what problem you are


addressing and how your book will solve that problem.


All chapters spring forth from your thesis statement.

Once you`ve got your thesis statement fine-tuned,


you`ve built your foundation. From that foundation,


your book will grow, chapter by chapter.

Your thesis will keep you focused while you write your


ebook. Remember: all chapters must support your thesis


statement. If they don`t, they don`t belong in your


book. For example, your thesis statement could read:

We`ve all experienced insomnia at times in our lives,


but there are twenty proven techniques and methods to


give you back a good night`s sleep.

Once you have your thesis, before you start to write,


make sure there is a good reason to write your book.

Ask yourself some questions:

* Does your book present useful information and is


that information currently relevant?

* Will you book positively affect the lives of your


readers?

* Is your book dynamic and will it keep the reader`s


attention?

* Does you book answer questions that are meaningful


and significant?

If you can answer yes to these questions, you can feel


confident about the potential of your ebook.

Another important step is to figure out who your


target audience is. It is this group of people you


will be writing to, and this group will dictate many


elements of your book, such as style, tone, diction,


and even length. Figure out the age range of your


readers, their general gender, what they are most


interested in, and even the socio-economic group they


primarily come from. Are they people who read fashion


magazines or book reviews? Do they write letters in


longhand or spend hours every day online. The more you


can pin down your target audience, the easier it will


be to write your book for them.

Next, make a list of the reasons you are writing your


ebook. Do you want to promote your business? Do you


want to bring quality traffic to your website? Do you


want to enhance your reputation?

Then write down your goals in terms of publishing. Do


you want to sell it as a product on your website, or


do you want to offer it as a free gift for filling out


a survey or for ordering a product? Do you want to use


the chapters to create an e-course, or use your ebook


to attract affiliates around the world? The more you


know upfront, the easier the actual writing will be.

Decide on the format of your chapters. In non-fiction,


keep the format from chapter to chapter fairly


consistent. Perhaps you plan to use an introduction to


your chapter topic, and then divide it into four


subhead topics. Or you may plan to divide it into five


parts, each one beginning with a relevant anecdote.

How to make your ebook `user friendly`

You must figure out how to keep your writing engaging.

Often anecdotes, testimonials, little stories, photos,


graphs, advice, and tips will keep the reader turning


the pages. Sidebars are useful for quick, accessible


information, and they break up the density of the


page.

Write with a casual, conversational tone rather than a


formal tone such as textbook diction. Reader`s respond


to the feeling that you are having a conversation with


them. Break up the length and structure of your


sentences so you don’t hypnotize your readers into


sleep. Sentences that are all the same length and


structure tend to be a good aid for insomnia!

Good writing takes practice. It takes lots and lots of


practice. Make a schedule to write at least a page a


day. Read books and magazines about the process of


writing, and jot down tips that jump out at you. The


art of writing is a lifetime process; the more you


write (and read), the better your writing will become.

The better your writing becomes, the bigger your sales


figures.

In an ebook that is read on the screen, be aware that


you must give your reader`s eye a break. You can do


this by utilizing white space. In art classes, white


space is usually referred to as `negative space.`

Reader`s eyes need to rest in the cool white oasis


you create on your page. If your page is too dense,


your reader will quit out of it as soon as their eyes


begin to tear.

Make use of lists, both bulleted and numbered. This


makes your information easy to absorb, and gives the


reader a mental break from dissecting your paragraphs


one after the other.

Finally, decide on an easy-to-read design. Find a font


that`s easy on the eyes, and stick to that font


family. Using dozens of fonts will only tire your


readers out before they`ve gotten past your


introduction. Use at least one and a half line


spacing, and text large enough to be read easily on


the screen, but small enough so that the whole page


can be seen on a computer screen. You will have to


experiment with this to find the right combination.

Of course, don`t forget to run a spell and grammar


check. You are judged by something as minor as correct


punctuation, so don’t mess up a great book by tossing


out semicolons randomly, or stringing sentences


together with commas. (By the way, that`s called a


`comma splice.`)

Last of all, create an index and a bibliography.

That`s it! You`ve written a book! Now all you have to


do is publish your ebook online, and wait for download


request from your website visitors.

=====


Article reprinted with permission from Strategic Services. All rights reserved.


Helene Malmsio has been a successful business entrepreneur for nearly 30 years and has been operating Strategic Services group of Companies since 1987.


For more information on how to publish your own ebook, and to get your own copy of our free self publishing ebook, go to


http://www.buybooks-online.com/buy-books-online-buy-ebook-marketing.html> http://www.buybooks-online.com

Article reprint requirements:


. You may reprint this article, electronically in free-only publications in it`s entirety in an Ezine, blog or web site.


. You may not use this article in Unsolicited Commercial Email.


. Whenever this article is used, it must include the authors byline with an active link back to our web site.



Author Info:

Helene Malmsio has been a successful business entrepreneur for nearly 30 years and has been operating Strategic Services group of Companies since 1987.
For more information on how to publish your own ebook, and to get your own copy of our free self publishing ebook, go to
http://www.buybooks-online.com/buy-books-online-buy-ebook-marketing.html> http://www.buybooks-online.com


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